Article Marketing: Why You Must Brand Your Name

Article Marketing: Why You Must Brand Your Name

In the competitive world of internet marketing, branding is a must. Branding yourself is the best way that you can generate sales and gain profits. A business without a brand name is like a product that does not have a name. You’ve got to ensure a high impact branding strategy that will help your customer to remember you, your products and your services. In this case, it is your articles and your quality of writing are what should be remembered the most.

In order for you to completely grasp the concept of branding, here are the reasons why you should brand your name:

1. Branding creates product awareness.

Effective branding is the best way for you to be known in all corners of the internet. People really do require something to be reminded of your product and the mere idea of that should be added into your branding strategy. Your consumers have will keep you in their minds. That is branding’s main purpose, and it has a lot to do with the name you choose for your product.

2. Branding can relay your product’s performance.

Over time, your product will gain in popularity. Just your name or the name of your product will be enough to tell your customers that what you have is something made of pure quality.

3. Branding is your mark as the maker.

Your branding strategy will say a lot about what your product has to offer. There is something in your product’s branding that would reflect your own qualities as its maker and owner. Whatever the case may be, a good branding strategy will promote not only your articles but you as well.

4. Name branding ensures your customers will remember you.

If you are creative enough, customers will easily remember your articles and all its good features. Creativity is what adds spice to your branding so get your creative juices flowing.

5. Branding completes your overall marketing strategy.

A product without branding is basically a no name product. Without a brand name, a product always seems like it’s missing something. If you put proper branding in your articles, it will produce the impact and the results you desire.

6. Branding makes marketing so much easier.

Can you imagine how hard it would be to market something that doesn’t have any branding at all? Or maybe anything that does not even have a name? Branding makes marketing so much easier and more specialized. It’s easier to sell something if it has a name and without a name it is damn near impossible.

7. Branding promotes sales.

If your article marketing business has employed good branding strategy, customers will be able to refer to it quite easily. Customers always like to get only the ones they really want. If they try to buy your article, but unfortunately, it has no branding whatsoever, then it could happen that they might buy something different altogether. Branding will take your customers directly to your product and not to your competitors.

Branding gives you the power to promote your articles or anything you want. Branding is so powerful it can be used to promote the articles single handedly. If you follow a proper branding strategy, you will be able to create a product that can sell itself. Branding has the ability to say it all to customers.

This are what name branding can do to you. Do not ignore it. You have to remember that no product has gone far without a proper name brand to go along with it. It is the key to you and your product’s success. So go and get a domain and start branding yourself immediately.

About Jason Oickle

Jason Oickle is from Halifax, Canada, and has been a full-time Internet Marketer since 2006. He is also known as a Blogger, as well as a developer doing most of the development for his own membership sites and apps.

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One comment

  1. Thanks for the information. That’s why I branded my form of Positive Psychology. I called it THE ENCHANTED SELF(R) after I researched women not in my practice and realized that women had a great capacity for happiness but didn’t have any label, or name to help them capture and return more often to personal states of happiness. THE ENCHANTED SELF identified that place in each of us. I have used the term for over 10 years now. My first book, THE ENCHANTED SELF, A Positive Therapy used the term and of course I have used it thousands of times since. Women thank me for helping them identify, find and reclaim this part of themselves. My website is and on that site I now have many books and several products all using the term. My latest is the Enchanted Self necklace, so women can wear a beautiful necklace made up of a one of a kind glass heart, with a spiral in Sterling silver, again reminding her that she is unique and one of a kind. All my best, Dr. Barbara Becker Holstein

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