Affiliate marketing can be really hard, especially when you are a newbie. Affiliate marketers are also human beings. They are liable to committing some stupid mistakes once in a while. Every marketer makes mistakes and if they say they don’t their lying to you..
Here are the most common mistakes that affiliate marketers make. Together with these mistakes are the lessons learned.
1. Most people spend way too much time on the computer.
Networking online is great. However, it will never take the place of meeting face-to-face or having a conversation with someone over the phone.
Sending emails are easy, but you should be up with the ease of this technology. Never try to break things off over email. This will just result in useless and never-ending arguments. Try to compliment online networking with face-to-face and phone meetings.
2. Spending too much time on the technical side.
Most marketers try to do all the work themselves. They update the contents on their Web Pages, create new auto responders and create new HTML pages for new products instead of farming things out to others.
It takes them quite a long time to accomplish all this. Let it go. Why not hire a technician expert to maintain your website.
3. Not delegating administrative tasks.
Updating documents, making them look pretty, writing content and writing sales copy for new information products are just some of the tasks that affiliates do. Sometimes they have to rush off and write something quickly because they sat on it for too long
or maybe got distracted and the deadline is nearly up.
If your in this situation you might be better off hiring a virtual assistant or copywriter to do all this stuff for you.
4. Wasting time and effort targeting the wrong market.
Ever wonder why all your traffic is not giving you the results you expected? You are simply targeting the wrong market. You need to target your advertising to your specific niche, then you should see the results you expect.
5. Creating a lot of information products at once.
Just because you can bang out more than two special reports in a weekend does not mean you have the manpower or energy to promote them all at the same time.
In order to make sales on an information product, you really need to market them. Until you do that, these products are going to just sit on your website.
Focus on one product for at least three months and set up an affiliate program to help promote each new product.
6. Attending networking events that were not producing results.
While networking is about building relationships, it should also lead to some quality contacts.
Most of the time, networking events affiliates go to is comprised of entrepreneurs looking for business. These people do not yet have the will it takes to succeed in their field.
Stick with a networking event for no more than two consecutive events, analyze the results, then move on. Also, attend more networking events that puts you in touch with your target audience.
7. Not fully educating themselves.
If an affiliate is a solo entrepreneur, it seem so easy to forget that they have to invest some time in taking courses that can help them learn how to do things better.
Continuously educating oneself is an absolute must. Doing this will put you in touch with how to do things better in your business, as well as meeting some exceptional people and trainers. This will help put you ahead of the competition.
In addition, you will notice some new changes in how well your sales are performing.
Try to set aside at least 10% of all business income in a savings account to spend on educational materials.
These are just some examples of common mistakes affiliate marketers make in their business. Note that these mistakes, even seemingly insignificant can cost you a lot of money.
And if you are just starting in affiliate marketing, you do not want this to happen. Then again, mistakes will serve as a valuable lesson that even the best education will not give you.